ADMINISTRATIVE REPORT

                                                     Date:  January 3, 1996

   TO:       Vancouver City Council

   FROM:     General Manager, Corporate Services

   SUBJECT:  By-law  Fines -  Use of  An  Outside Contractor  for Telephone
             Follow-up on Outstanding Fines


   RECOMMENDATION

        That  the City  proceed to  tender  for a  contract to  implement a
        telephone follow-up process for  outstanding fines, with funding to
        be  provided  from increased  fine revenues.    The results  of the
        tender process will be reported back to Council for approval.

   COUNCIL POLICY

   On June 6, 1995, Council approved the following recommendation contained
   in a May 26, 1995 Administrative Report:

   "That  the use  of  an outside  contractor  for telephone  follow-up  on
   outstanding  by-law fines be approved  as detailed in  this report, with
   details  of  procedures,  funding  requirements,  and  tendering  for  a
   contract be reported back for approval by Council."

   PURPOSE

   This  report requests approval to  tender for a  contract to implement a
   telephone follow-up process for outstanding fines.

   DISCUSSION

   On  June 6, 1995, Council approved the  use of an outside contractor for
   telephone  follow-up on  outstanding  by-law fines  as  a supplement  to
   existing collection  procedures with  details of procedures  and funding
   requirements to be reported back.

   When a by-law  violation notice is  issued, the alleged offender  has 34
   days  to  pay the  initial prescribed  voluntary  payment amount  or may
   dispute or  transfer the offence  to the Traffic  Court.  After  10 days
   have elapsed  from the date of  offence with no action  from the alleged
   offender, a Final Notice is generated and sent to the 

   registered owner to  advise that if the voluntary  payment amount is not
   paid or the offence is not dealt with by a certain  date, then a summons
   will be issued.  Under the plan which Council recently approved, between
   day  25 and day 30  after the date of  the offence, a reminder telephone
   call will be made to follow-up and establish 
                                     - 2 -

   a personal and  direct contact with the alleged offender to determine if
   he/she  has questions regarding the outstanding amount or the process to
   appeal or dispute the ticket  in the Court system.  This  telephone call
   will also inform the alleged offender about options on how payment might
   be  made  and on  subsequent follow-up  procedures  which the  City will
   pursue, including issuance of a summons.

   The proposal is to employ an  outside contractor to establish this phone
   contact  with the alleged offenders.  It is estimated that approximately

   4,000 calls per week would be required. 

   To  implement this pre-collection procedure, the contractor will need to
   utilize  advanced technology  requiring a  software package  that allows
   direct look-up screens for information  and an electronic tracing system
   which can  cross-reference and locate  new and  old phone  numbers in  a
   matter of seconds.  This utilizes skilled and highly developed telephone
   techniques supplemented  by a number  of customer-focused,  professional
   and  tactful individuals who have to maintain  the good will between the
   City  and its  customers.   It also  requires a  fully-automated on-line
   reporting system for activity review and audit tool.

   Staff  explored  this new  procedure  with  different  agencies  in  the
   business of  collecting, locating,  consulting, telemarketing  and other
   credit accounts  recovery.   Their services include  accounts receivable
   management  programs, fully  automated  on-line  systems and  reporting,
   multi-lingual staff, state-of-the-art technology  in every aspect of the
   collection process from pre-collection  to debt collection, full service
   legal  departments,  bailiff divisions,  return  mail  locates and  pre-
   collection tools, legal  process services, investigations, skip-tracing,
   training and seminars.  

   When  Council approved this recommendation on June 6, 1995, Council also
   advanced  for   consideration  the  proportion  of   hiring  staff  with
   disabilities and doing this activity in-house.  

   The  difficulties associated  with City  staff performing  this activity
   include: 

   -    Operators  and supervisors would be required for about 14 hours per
        day, six days per week.

   -    A  significant investment would be required in the development of a
        high-tech   computerized  dialling   system  with   direct  look-up
        capability and on-line multi-user system including software.  

   Given the important work  which management staff are  currently involved
   with  in re-engineering the Treasury Division,  and given overall budget
   constraints, it is not feasible for staff to undertake this activity in-
   house,  at  least  initially.   We  therefore  propose  to tender  their
   activity  to  outside contractors  that specialize  in  this area.   The
   results  of the  tender process  will be  reported back  to  Council for
   approval.


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