SUPPORTS ITEM NO. 1 CS&B COMMITTEE AGENDA OCTOBER 26, 1995 ADMINISTRATIVE REPORT Date: September 25, 1995 TO: Standing Committee on City Services and Budgets FROM: General Manager of Corporate Services SUBJECT: Tourism Vancouver - Interim Payments of 2% Hotel Tax and Amendment of 1995 Work Plan and Budget RECOMMENDATION A. THAT the Director of Finance be authorized to remit the first three months of the 2% Hotel Tax revenues for 1996, the amounts of each remittance not to exceed actual receipts from the Province of the 2% tax, in advance of Council's consideration of the Association's 1996 Business Plan. B. THAT Council approve Tourism Vancouver's amended 1995 Business Plan, which increases the portion funded by the 2% hotel tax by $850,000 to a total of $6,151,936 for the 1995 tax year. COUNCIL POLICY City Council must approve the business plan of Tourism Vancouver, which details the allocation of the 2% Hotel Tax. Council has authorized release of funds prior to approval of the 1992, 1993, 1994 and 1995 Business Plans. PURPOSE This report seeks approval for early release of the first three months of the 1996 Hotel Tax proceeds, in accordance with prior years policy. In addition, it seeks approval to increase the current 1995 Hotel Tax funding to compensate for increased workloads and resource consumption due to significantly higher activity this year. This higher level of activity has also generated a significant projected surplus in the 1995 Hotel Tax proceeds, sufficient to fund the requested increase. INTERIM RELEASE OF FUNDS FOR 1996 In accordance with Council policy, Tourism Vancouver will be submitting its 1996 Business Plan for Council's consideration and approval in the new year. Prior years experience has shown that it will not be possible to prepare the 1996 Business Plan prior to March. In order to properly plan and launch the Tourism programs and projects planned for 1996, various up-front commitments are necessary, which must be funded in the latter part of the current year. Tourism Vancouver has therefore requested an advance on 1996 operations until its 1996 Business Plan has been approved by Council. The Director of Finance believes the appropriate advance is to forward the first three months of 2% Hotel Tax proceeds applicable to 1996 as and when received from the Province. This would be approximately $320,000 per month. Council has recognized this problem in the past, and has authorized the interim release of funds in prior years. Release of these funds does not represent pre-approval of Tourism Vancouver's Business Plan. Normally, this request would not have been put to Council until November, but in the interest of efficiency, it is being submitted together with the Tourism Vancouver request for additional funding for 1995. INCREASE IN 1995 HOTEL TAX BUDGET In addition to the early release of funds for the next business year, Tourism Vancouver is requesting an increase in the Hotel Tax component of their current 1995 business plan. The following Table attached as Appendix I, indicates that a surplus of at least $1,100,000 is expected for 1995. This estimate is conservative, as it is based on the prior year's activity levels. The current year is well ahead of last year due to more hotel rooms, and a robust industry. Occupancy for August and September is good, so it is likely that Hotel Tax receipts for these two months will be well in excess of the prior year. This surplus is directly related to the level of activity in the Tourism sector, which directly impacts Tourism Vancouver's operations. Tourism Vancouver has experienced a significant increase in demand for their services which has depleted their resources and is jeopardising their ability to continue their programs. Key areas of need are additional visitor publications, staff time to service enquiries, and maintenance and continuity of promotional programs. There is no question that increased activity has strained their resources. Tourism Vancouver is requesting an increase of $850,000 to their 1995 business plan which would be funded out of the projected increase in 1995 Hotel Tax proceeds. Tourism Vancouver's submission and detailed breakdown of the revised budget and expenditure areas is attached as Appendix II. Given that the conservative estimate of additional revenues is well in excess of the requested increase in the 1995 budget, and that the extra activity has depleted Tourism Vancouver's resources, it is rational to increase this year's budget in order to preserve programs and maintain services. CONCLUSION For a variety of legitimate reasons, Tourism Vancouver cannot produce a Business Plan earlier than March. Since the prior year's instalments of the 2% Hotel Tax end in November, there is up to a four month lag between the last instalment and approval of the next year's Business Plan. In the past, Council has recognized the problems created by this lag and has authorized interim releases of the next year's Hotel Tax receipts to bridge this gap. Therefore, the Director of Finance recommends that the 2% Hotel Tax revenues applicable to the first three months of the 1996 business year be released to Tourism Vancouver in order to accommodate their up-front commitments for the 1996 business year. Further, increased activity has both provided more room tax and depleted Tourism Vancouver's resources. It is sensible to use this surplus to maintain programs and service levels in the current year. Therefore, the General Manager of Corporate Services recommends that Council approve and additional $850,000 of Hotel Tax funding for the current year. * * * * *